Thinking of Outsourcing SEO to a Reseller – Tips for Finding a Top SEO Reseller

Google Algo 2015 05 12Choosing a SEO reseller program offers your business room to grow and more options. However, finding a top reseller can prove difficult. If you’re ready to outsource SEO, you’ll need to keep a few things in mind as you choose your SEO reseller. Here are some essential tips to follow as you select your SEO reseller plan.

Tip #1 – Is the Program Backed by Appropriate SEO Tactics

Before choosing a SEO reseller program, you’ll want to find out if the program is backed by appropriate SEO tactics. Learn more about the firm doing the work and make sure that you’re comfortable with the ways they approach link building and rankings. There needs to be total congruency between your organization and the SEO reseller that you choose. If you do not do your research in the beginning, it could result in customer complaints and a loss of revenue in the future.

Tip #2 – Is the SEO Reseller Plan Transparent

When you’re trying to find the right SEO reseller for your needs, you also need to make sure that the SEO reseller plan is transparent. When it comes to search engine optimization, it’s important to know what you get and how optimization is being done. Transparency is essential to a successful reseller program. If you ask the reseller direct questions and you only get vague answers, then you may want to continue your search. It’s better to work with a reseller that provides you with crisp, clear, written documents that show what you get with the program.

Tip #3 – Is There Moneymaking Potential?

seo_scienceThe main reason you’re looking for a SEO reseller program is to grow your business and enjoy a profit. This means you need to ensure that the plan you choose offers moneymaking potential. Of course, it’s not only important to evaluate programs in the profits it can bring your business, you must also consider the value that will be brought to your customer as well. It’s a mistake to go with the cheapest SEO plans out there. Going the cheapest route isn’t the best way to make money. While low priced plans may have high closure rates, you’ll quickly find out that customer retention goes downhill in the future.

If you want to make money, you need to focus on choosing SEO reseller plans that help you close deals while keeping your customers. Customers will stick with the plan if they think they are receiving great value for the money they spend. Remember, the cost of retaining your customers is much lower than acquiring new customers, so make sure you choose a program that will help you keep your customers so your business is profitable in the long run.

Tip #4 – Ensure You Compare Apples to Apples

It’s also essential to ensure that you’re comparing apples to apples when looking for a reseller offering white label SEO. If you look at one plan for $100/month and another for $200/month, it’s easy to think that the second plan is overpriced. However, if you look closely, you could find that the more expensive plan offers a lot more than the cheaper option. A plan that only does link building and posting may not cost much, but if you choose a plan that offers quality content written by high quality, US-based English speakers, the plan is going to cost more. When you look at SEO reseller programs, make sure that you pick the offering apart to see all of its pieces. This is the only way that you will be able to do true comparisons that allow you to discern the real value for your end customers.

Tip #5 – Does the Program Really Work?
Last, it’s essential to make sure that you choose a SEO reseller that offers programs that really work. While reputable SEO firms are not able to promise or guarantee page 1 rankings in the search engines, quality SEO firms should still have excellent business case studies. Talk to the firm about the rankings they have achieved for other customers. Check out the rankings of the SEO firm. If they aren’t using their own plan to ensure they get great rankings, you can probably guarantee that their plan doesn’t really offer great results. Remember, you’re selling business results, so you need to ensure that you’re choosing a program that offers excellent results.

Many people make the mistake of making a quick choice when choosing an SEO reseller program. However, if you’re in an hurry and you simply choose the cheapest option, you’re selling your business short. Before choosing a SEO reseller, make sure that you use these tips to dig into the program, ensuring that you choose a quality program that will bring you the success you’re working towards.

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